Value Packs / Banking / Cross-Sell & Retention Monitor / Brief

Complaints on real-estate operating cash rose sixteen times over, and the renewal rate broke in the same week

Real-estate operating cash · this week · weekly · Complaint Rate and FD Renewal Rate against their own expectedCross-Sell & Retention Monitor · Brief 02
The single finding

The complaint rate on real-estate operating cash reached this week. Net CASA flow on the same book turned negative, having been positive every week before it. The FD renewal rate on it fell to , where the rest of the book renewed at .

So what? Customers who leave over price announce it by shopping around first. These are leaving over something that happened to them, and they say nothing until the balance moves. That is why the complaints matter: they are the only warning, and they arrive while the money is still in the building.

At a glance
Complaint Rate · real-estate operating cash11.5%

11.5 vs 0.7%

and it moved first

FD Renewal Rate · real-estate operating cash44.6%

44.6 vs 72% book

27 points under the book

Net CASA Flownegative

turned this week

the second book to move

Net CASA Flow · rate-shopping outflowflat

unmoved all week

rules out yield

Complaint Rate · by channelevery channel

no hotspot

systemic, not a desk

FD Renewal Rate · the rest of the book72%

72 vs 72%

one sector only, not the franchise

The complaints moved first, then the money

Complaint Rate and FD Renewal Rate by week · real-estate operating cash

The complaints moved first. The money followed a week or two later.

0%20%40%60%80%
week 1week 2week 3week 4week 5week 6
FD Renewal RateComplaint Ratewhere the rest of the book renews

The complaint rate reached a week or two before net CASA flow turned negative, having been positive every week before it, and before the renewal rate fell to . Reading the three books in that order is what turns a balance problem into something carrying a fortnight of warning.

Every channel at once, so no single desk explains it

Complaint Rate by channel · real-estate operating cash

Every channel moved together. There is no single desk to point at.

BranchPhoneAppRelationship manager
This week11.2%11.8%11.4%11.6%
What is expected of it0.7%0.8%0.6%0.7%
Every other sectorat levelat levelat levelat level

The complaint rate rose in every channel at once, with no hotspot anywhere. Branch, phone, app and relationship manager all moved together, while every other sector stayed at its own level. That rules out a representative and a location, and points at something the whole sector is experiencing in common.

What moved, in what order, and what never moved at all

The sequence is the warning. The unmoved reading is the answer.

BookWhat is expected of itThis weekMovedWhat it shows
Complaint Rate0.7%11.5%firsta fortnight of warning
Net CASA Flowpositivenegativesecondthe balances start to go
FD Renewal Rate72%44.6%thirdmaturing money not renewing
Rate-shopping outflowits own normalunmovednevernot price — service

Three books broke their own levels in sequence and one did not move: rate-shopping outflow in the sector did not move at all. Customers leaving for a better rate shop before they go, so that one unmoved reading is what rules out price. The renewal rate now sits at against a book holding at , on balances that have not run down yet.

What it costs while it runs
FD Renewal Rate · real-estate operating cash44.6%

44.6 vs 72% book

on money maturing now

Complaint Rate · real-estate operating cash11.5%

11.5 vs 0.7%

the measure that gave the warning

Net CASA Flow · real-estate operating cashnegative

turned this week

the balances are moving

The exposure is the renewal rate itself, at against a book at — a rate on balances maturing now rather than a loss already taken. Because rate-shopping outflow did not move at all, none of it was bought away by a competitor's rate, so none of it needs to be bought back with one.

The three insights that matter most
1

The complaints gave the warning, not the balance

The complaint rate on the sector reached , and it moved a week or two before anything in the funding did.

Why it matters: It is the only measure here that gives warning rather than confirmation.

11.5%Complaint Ratereal-estate operating cash, against 0.7%
2

The unmoved signal names it service, not price

Rate-shopping outflow in the sector did not move at all, while the complaint rate, net CASA flow and the renewal rate all broke their own levels.

Why it matters: A price answer costs basis points across the sector. A service answer costs a conversation, and the unmoved reading says which one this is.

flatNet CASA Flowrate-shopping outflow, unmoved
3

One sector, every channel, and the cause is elsewhere

The renewal rate fell to while the rest of the book held at , and the complaint rate rose in every channel at once, with no hotspot anywhere. What actually broke sits in the tickets, not here.

Why it matters: Naming the sector and the timing is what this data can do; a human reads the tickets from there.

44.6%FD Renewal Rateagainst a book at 72%
You could ask next
⚠

Which relationships in the sector are out of band on complaints?

The retention desk's list, ordered by balance.

↑

How much maturing balance sits behind them?

Sizes what is still savable this month.

⊕

What complaint categories are driving the 11.5%?

Points at the tickets that carry the cause.

?

Did New FD Booked fall in the same sector?

Whether the cross-sell half moved too.

↗

Is any other sector's complaint rate turning?

Uses the leading measure as a leading measure.

↘

Which sectors are renewing above their own expected level?

The control for the sector claim.